The traffic is all taken up by big merchants and it is difficult for small merchants to do well. A merchant who turned to Pinduoduo in the past two years said bluntly. Nowadays as the war on low prices begins small and mediumsized businesses have become the hot meat that various platforms are vying for . In May of this year Alibaba founder Jack Ma formulated a new strategic plan for Taotian Group: return to Taobao return to users and return to the Internet. Emphasizing that due to changes in the general environment the next opportunity is for Taobao rather than Tmall. Paying attention to Taobao means that small and mediumsized merchants will become the focus of the platform.
In the upcoming Midyear Sale the name of the event changed from Tmall in previous years to Taobao Tmall . At the same time Taobao launched the Taobao Good Price Festival an exclusive venue for small and mediu Job Seekers Phone Numbers List msized merchants. this is the first time that small and mediumsized merchants have their own exclusive marketing channels at a large shopping festival. If you go further in time you will find that at the end of Taobao and Tmall also launched a series of measures to help solve the problems of capital raw material procurement logistics security and other problems faced by small and mediumsized businesses.
At the same time it lowers the entry threshold provides traffic support establishes a small and mediumsized enterprise development center and provides exclusive escort services. Xiaoyun said that after having a dedicated waiter communication is indeed more convenient. The purpose of Taobaos series of actions is to introduce a large number of small and mediumsized merchants to obtain products that meet consumers lowprice and personalized needs and use these products to engage in price wars with Pinduoduo and to win back users . Viewing Station Photo Taobaos approach has indeed achieved some results and some merchants have already switched sides to Taobao. According to Digital Lightyear in the year ending June Taobao added million new merchants.